In a time when we are working remotely and isolated from our peers, good leadership has never been so important. The sales and property management teams at Philip Webb Real Estate are led by some of the industry’s most experienced managers who have navigated COVID-19 with poise and class.
I spoke to Philip Webb’s Business Development Team Leader Dane Seeley on his experience at the company so far as business development manager, and now team leader.
How did your journey in real estate begin?
I started working in real estate when I was 19 years old. My uncle owned a regional real estate agency along Victoria’s Surf Coast. I was lucky enough to get a job working between the Anglesea and Lorne offices across permanent rentals, holiday rentals and sales. After 12 months of being away from football, friends, and family, I made the move back to Melbourne and got a job working as property manager in the northern suburbs of Melbourne.
When did you start working at Philip Webb Real Estate?
After five years working in the north, I felt I had climbed as far as I could with that organisation and needed to find a company with more career progression. At that point, I had a few colleagues who had moved to Philip Webb and spoke highly of the team and company culture. So, I applied for a BDM role and after a few interviews, landed the job.
What does the role of business development manager (BDM) involve? And are you still working in this role?
I have effectively been in the role for 13 years. However, I have spent some of that time as team leader. The role of a BDM includes managing the listing and leasing of rental properties. As a team leader, I am a hybrid between managing the team and carrying out appraisals.
What does your day-to-day look like during the pandemic?
There are a lot of one-on-one check-ins with the team. I aim to speak to everyone every day, to touch base on productivity, KPIs and see how they are mentally. I am still doing appraisals and listing to a lesser degree. I deal with rental property owners, run team meetings, and oversee a lot of training. Currently, I am in the process of running sales training, BDM training, team leader training and property manager training. The great thing about my job is the variety.
What is your advice for someone wanting to get into property management?
First and foremost, you need to complete the relevant course and get your Agents Representative Certificate. Then get your foot in the door and secure a job that has the potential to lead to property management. Under the Philip Webb structure this role might be a relief property manager, inspection manager or a leasing consultant. This will allow you to get a grasp on the typical day-to-day tasks, pick up skills and work within different teams before elevating to a property manager.
What are the most important skills of a successful property manager?
The most important skills are terrific communication, professionalism, and general customer service. It’s also about delivering what you promise, when you promised to do it.